Lecture Microeconomics (20/e): Chapter 13W - Campbell R. McConnell, Stanley L. Brue, Sean M. Flynn

Chapter 13W - Technology, R&D, and efficiency. This chapter addresses the firm’s ability to determine its optimal amount of research and development (R&D) and how entrepreneurs and innovators further technological advances. Many of today’s companies like Nike, Intel, and Wal-Mart owe much of their success to technological advances; differentiating with invention, innovation, and technological diffusion.