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Ebook Advances in quantitative analysis of finance and accounting (Volume 6): Part 1
Part 1 of ebook "Advances in quantitative analysis of finance and accounting (Volume 6)" has presents the following content: collateral constraints, debt management, and investment incentives; a concave quadratic programming marketing strategy model with product life cycles; evaluating the robustness of market anomaly evidence; why is the value relevance of earnings lower for high-tech firms; thirty years of canadian evidence on stock splits,...
133 p hce 26/10/2023 57 0
Từ khóa: Advances in quantitative analysis of finance and accounting, Analysis of finance and accounting, Collateral constraints, Debt management, Marketing strategy model, Reverse stock splits
Lecture Compensation management: Unit 5 - Defining competitiveness
Lecture "Compensation management: Unit 5 - Defining competitiveness" provide students with knowledge about: Defining competitiveness; Compensation strategy; Relevant markets; Competitive pay policy alternatives;... Please refer to the detailed content of the lecture!
18 p hce 26/03/2023 40 0
Từ khóa: Lecture Compensation management, Compensation management, Bài giảng Quản lý lương thưởng, Defining competitiveness, Compensation strategy, Relevant markets, Competitive pay policy alternatives
Ebook Consumer behavior: Building marketing strategy (Thirteenth edition) - Part 1
Part 1 of ebook "Consumer behavior: Building marketing strategy" presents the following content: consumer behavior and marketing strategy; external influences; internal influences; cross-cultural variations in consumer behavior; the changing American society - values; group influences on consumer behavior; attitudes and influencing attitudes; self-concept and lifestyle;...
492 p hce 27/01/2023 53 0
Từ khóa: Consumer behavior, Building marketing strategy, Cross-cultural variations, Decision process, Postpurchase processes, Non-verbal communications, The global youth culture, Penalties for violating norms
Ebook Consumer behavior: Building marketing strategy (Thirteenth edition) - Part 2
Continued part 1, part 2 of ebook "Consumer behavior: Building marketing strategy" presents the following content: consumer decision process; situational influences; consumer decision process and problem recognition; alternative evaluation and selection; organizational buyer behavior; postpurchase processes, customer satisfaction, and customer commitment;...
319 p hce 27/01/2023 51 0
Từ khóa: Consumer behavior, Building marketing strategy, Consumer decision process, Organizational buyer behavior, Postpurchase processes, Customer satisfaction, Customer commitment
Ebook Derivatives markets (2nd edition): Part 1
(BQ) Part 1 book "Derivatives markets" has contents: Introduction to derivatives; an introduction to forwards and options; insurance, collars, and other strategies; introduction to risk management; financial forwards and futures; commodity forwards and futures; interest rate forwards and futures,....and other contents.
473 p hce 28/12/2021 142 0
Từ khóa: Derivatives markets, Other strategies, Risk management, Financial forwards, Commodity forwards, Interest rate forwards
Ebook International business (4th edition): Part 2
(BQ) Part 2 ebook "International business" has contents: Marketing strategy, human resource management strategy, political risk and negotiation strategies, international financial management, corporate strategy and national competitiveness, emerging economies, ethics and the natural environment,...and other contents.
355 p hce 28/12/2021 126 0
Từ khóa: International business, Marketing strategy, Human resource management strategy, Negotiation strategies, International financial management, Corporate strategy
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